wORKSHEET FOUR Live Posting Checklist Make sure you’re sticking to live posting best practices by following the advice listed below. Alert your followers. Be sure to tell your Hashtag and geotag. Make sure you’re reaching Twitter followers ahead of time to expect all attendees, including ones who aren’t following a high volume of Tweets so they aren’t you online. Include the event’s hashtag in all your unexpectedly bombarded. social posts and geotag the venue. Take notes. Keep track of any memorable Be visual. Instagram and vine are quick and quotes and moments that you don’t post easy ways to show off an event, especially if live so you can use them later. your company has an exciting booth. Know where to post. Don’t overpost to facebook, REALLY visual. You can also use Instagram Google+, or Linkedin. It’s okay to share one or two and vine to film short clips (15 and 6 seconds, standout photos or an update promoting your respectively) of attendees giving their best industry company’s booth, but more than that is overkill. tips or sharing their favorite part of the event. 61 / Pardot