AI has implications for every line of business. Sales will be able to anticipate opportunities and focus on the best leads. Customer service teams will deliver the next generation of proactive service, preventing machine 61%of employees failure or addressing FAQs in a customer community before they have a chance to become service cases. expect artificial Marketing can build predictive journeys for every customer, personalizing experiences like never before. intelligence that IT can embed intelligence everywhere, creating smarter apps for employees and customers. Retailers can drive automates or assists more revenue with AI-powered insights that provide consumers with personalized shopping experiences. in work-related Read on to learn what AI means for your business. activities to have a major or moderate impact on their daily work lives — Salesforce Research AI for CRM: Everything You Need to Know 17