With AI, retailers and brands can can tap into the power of data to deliver: Personalized product recommendations Icebreaker found that throughout the ecommerce site and in store its shoppers clicked on Data driven insights that power smarter Commerce Cloud powered merchandising, product bundles, promotions, and Product Recommendations store planning 40% more often, leading Optimized search results and category pages for to 28% more revenue from each unique shopper --anonymous or logged in recommended products and an 11% overall Implementing AI is easier than you think. You don’t have increase in average order to be a data scientist! AI features are directly embedded into the Commerce Cloud to empower retailers and brands value (AOV). to supercharge one-to-one personalization across the entire buying journey. Retailers finally have access to their customer data, enabling smarter merchandising decisions and even the automation of manual tasks such as grid merchandising and search term optimization. 31