State of Sales 51 Appendix Percentage of Salespeople with a CRM Who View It as Important and Agree with the Following Statements About the Technology Connects data across departments 84% Helps me understand what happens across my deals 83% Makes it easy to find the right information at the right time 83% Streamlines processes 81% Provides insights and information I wouldn’t know otherwise 79% Connects me with my sales peers 77% Automates data entry 75% Percentage of Salespeople with a CRM Who View It as Unimportant or Neutral and Agree with the Following Statements About the Technology Feels like busy work 58% Isn’t where my actual work happens 57% Isn’t where other departments’ work happens 57% Makes it difficult to find the right information at the right time 55% Doesn’t provide valuable insights/reports 54% Is difficult to use 52% Is often broken or doesn’t work properly 47% Base: Respondents with a CRM system Salesforce Research