Country Profile State of Sales 38 Singapore (191 Sales Professionals) Top Sales Metrics Top Sales Technologies Top KPIs currently tracked by sales teams* Top technologies currently used by sales teams 67% 65% 59% 65% 62% 58% Team quota met Individual quota met Conversion rate Sales reporting/analytics Customer relationship management Sales forecasting tools (CRM) system Top KPIs for anticipated growth over the next two years* Top technologies for anticipated growth over the next two years* Customer Customer Net Promoter tificial ospecting Marketing lifetime value acquisition cost Ar Sales pr +135%(CLV) +123%(CAC) +118%Score (NPS) +216%intelligence +131%tools +131%automation Rep Quota Attainment Artificial Intelligence Use 68%of sales reps expect to miss their annual quota this year 24%of sales teams currently use artificial intelligence Rep Time Allocation Data-Driven Sales Reps have increased time spent engaging with customers/ Sales teams primarily prioritize leads based on:** Sales teams primarily forecast sales based on: prospects in the following ways over the past three years: 35% 12% Connecting Meeting in Selling 75%virtually 41%person 65% 40% 40% 44% Not selling +17%Net change +5%Net change 45% Time reps spend selling vs. 20% not selling in an average week Cross-Team Collaboration Data analysis of propensity to buy Data-driven insights Intuition A fairly even mix Other Gut feeling, intuition, educated guess Sales teams that share common goals and metrics with: Marketing 76% Service 70% * Base: Sales executives and managers ** Base: Sales executives, managers, and reps Salesforce Research