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Ethical Leadership and Business | 5 01 | Doing Good Is Good Business Protecting and advocating for human rights Employees Want Companies to Have a Moral Compass isn’t just viewed as the right thing to do — it also makes good business sense. As the gap between the supply of and demand for skills widens in the Fourth Industrial Revolution, companies face 79% 72% heightened competition for talent. Businesses that value and prioritize ethics and human of the workforce would of the workforce wants their rights are better positioned as sought-after consider leaving an employer companies to advocate for workplaces. In fact, more than seven in 10 that demonstrates human rights workers want their employers to advocate for poor ethics human rights. An employer’s ethics also has a tangible impact on employee retention. Nearly eight in 10 employees would consider switching jobs if their current employer demonstrates poor ethics. Salesforce Research

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